Angus MacBride conduct product, retail, and digital research studies across key vehicle markets in Asia, Europe and Americas, helping companies deliver excellent customer experiences.

​The focus in a transforming sector is to enable organisations to align their product and services to best meet changing requirements of consumers, regulators, and policymakers, alike. The research consultancy leverages extensive in-house research experience with a global network of partners focused on delivering key business objectives.

Angus MacBride provides clients with strategic and tactical advice through the following activities:

• Conduct benchmarking using traditional and digital research methodologies
• Improving adoption rates for new products and services
• Aligning products and services around changing customer needs
• Identifying best practices for new mobility, including acquisition and ownership
• Advising on market entry strategies
• Monitoring CX performance via tracking and market intelligence activities
• Running workshops, advising teams, and driving real change